Bruce Croxon is a modern Renaissance man living the entrepreneurial dream.
Long before “social networking” became a buzzword, Bruce made his mark as a digital pioneer by co-founding Lavalife in 1988. Under his direction, this early tech start-up grew into the marquee brand in online dating with over 2,000,000 users (and countless successful marriages!). After its spectacular rise and with the support of his partners, he led the sale of the company for a stunning 180 million dollars.
Bruce is now taking his expertise to a new level; he currently helms Round13, a company dedicated to investing in growth-stage digital companies like Sprigg Software and Round Assist. He also peruses personal investments in the health and wellness sector, owning Vida, a chain of high-end holistic spas on the west coast of Canada.
Most recently, he invested in FEAST, an allergy-friendly fine food store based in Toronto. As an investor on CBC’s Dragons’ Den for three years (2011- 2013), Bruce added a broad range of businesses and products to his portfolio including Balzac’s Coffee and EnRICHed Academy, which tap into his passion for digital media, marketing and contributing positively to the community.
Bruce loves to speak to entrepreneurs and share his experiences. With 20+ years of helping young companies grow and 3 years investing on CBC’s Dragon’s Den, Bruce has a wide range of deal exposure and practical advice. Bruce gives particular importance to the visions and values required to grow organizations in a fast moving business environment.
When it comes to “going offline”, Bruce is always game to pursue his other passion – the great outdoors. He sees Canada’s landscape as his own backyard where he likes to surf, golf and kayak. By bike or by ski, he can be found spending his free time on the thrilling slopes of Whistler Blackcomb. As a passionate environmentalist, Bruce enjoys taking time away with his wife and two children at their eco-friendly cottage, perched on an island in scenic Georgian Bay. Bruce resides in Toronto with his family and is a vocal supporter of Anaphylaxis Canada.
Photography courtesy of Christopher Wahl